|MILESAGO: Australasian Music & Popular Culture 1964-1975||Press|
Albert Sebastian magazine
Category: teen-oriented popular magazine
Date: Sep. 1966 - Feb? 1968
Publishers: Johann Publications
Probably the most obscure Australian "pop" magazine of the 1960s, Albert Sebastian was a shortlived rival to Go-Set.
It was established in Melbourne by Andrew Theophanous, Joseph
Zayda and George Koumpan and the first issue was published in September
1966. It was clearly intended as a
competitor to the famous "teens and twenties" weekly. Both magzines
were printed by the same company, Waverley Offset,
but Albert Sebastian was printed in a quarto format, while Go-Set was in tabloid format.
Because of its title, Albert Sebastian was long been thought to have been linked to the famous Sebastian's discotheque in Exhibition Street, Melbourne (operated by the Knight family) but according to photographer Jim Colbert, who briefly worked for the publication, any formal connection between the magazine and the discotheque had been severed well before the first edition was published.
Jim Colbert was employed by the magazine for about three or four months before going over to Go-Set in early January 1967. Many of the photos in the magazine were taken by Colbert, Ric Hawkins and Geoff Davidson, who was the main editorial contributor. Colbert says that no one was paid for their services and that he doesn't remember seeing the magazine on the streets after he went to work at Go-Set. Early in 1967 the magazine ran a competition to win a date with The Loved Ones.
The new publication evidently struggled to find an audience and it folded after only thirteen issues; the last issue came out around Feb. 1968. Original copies are now extremely rare and it appears that no Australian library has a complete set -- Monash University Library has a copy of Issue 3 (pictured above) and the State Library of Victoria has copies of Issues 1, 8, 11 and 13. The SLV's catalogue states that publication data is sketchy because some issues lack numbering and most are undated.
References / Links
"What Was Go-Set?"
State Library of Victoria
Monash University Library